Sharon Williams: World Leading PR Strategist On Building A Powerful Brand, Legacy & Creating Longevity In Business (Episode 187)

Podcast

April 8, 2025

Sharon Williams OAM is one of the world’s leading PR strategists and experts on personal brand reputation and is also a public speaker, CEO, entrepreneur, broadcast media commentator, international marketer, Nine.com.au finance blogger, editorial contributor and mother of three.

Sharon’s weekly 9MSN blog The Bullseye covering a range of business and industry issues achieved over 60,000 views every week and she was voted one of the Top 25 business bloggers in Australia by Smart Company. Her Twitterati column in The Australian, won critical acclaim from editors and journalists.

Sharon has worked to reinvent brands through numerous crises across 6 continents and sees unique opportunity in every crisis to recalibrate and refocus. Sharon has a deep respect for her Australia Britishconnection and has held positions on the AustraliaBritish Chamber of Commerce and as Hon Secretary and Co-Convenor of The CookSociety. Her pro bono work has done much to build Australia Britain relations and community.

Sharon was recently awarded an OAM (The Medal of the Order of Australia) for her service to business and the community. The award was announced in the Australia Day 2025 Honours List which recognises citizens who have made exceptional contributions to the country.

In this episode, Sharon & I discuss:

Sharon’s upbringing, personal story and the role of early mentors in her life
How Sharon built a business that has created impact, success and longevity
Managing challenging situations and some of the tougher periods in business and in life
How Sharon discerns with who she spends her time with
The importance of building a powerful personal brand

And much, much more.

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