Raquel Bouris: Founder Of Who Is Elijah On Building A $20 Million Perfume Empire (Episode 161)
Raquel Bouris is the Founder & Creative Director Of WHO IS ELIJAH, an independent fragrance house established in 2018 and built on cruelty free foundations.
Raquel has redefined the rule book and started a new chapter, changing the norm of the luxury fragrance world. Raquel was motivated to create genderless scents, defying conventions and prioritised taking an ethical approach to fragrance and beauty.
What was once an idea coined during Raquel’s travels, has now created a seat at the table with some of the biggest names in the beauty industry.
In this episode, Raquel and I discuss:
- Raquel’s early career days as an Executive Assistant
- How Raquel founded WHO IS ELIJAH, and what gave her the inspiration and desire to progress with the idea
- How Raquel managed her corporate position whilst building her business on the side
- Overcoming challenges in business and life
- Creating a compelling vision for the future and going all in on your business idea
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You can connect and learn more about Raquel and WHO IS ELIJAH here:
Personal Instagram: @raaaquelbouris
Business Instagram: @whoiselijahparfum
Website: https://whoiselijah.com.au
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Instagram: @lara_nercessian_
LinkedIn: Lara Nercessian
Website: www.laranercessian.com
Email: hello@laranercessian.com
